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BRIEF 12: DEFINE - Photography Meeting 3

We arranged another meeting with photography to discuss our progress with the design of the yearbook. We presented our ideas which went down well they liked what we had done and they like our choice of typefaces. The students on the yearbook particularly liked the mix of the serif and sans-serif typefaces. However questions were raised about how this design would work with different formats of images as we'd only tested the design with a portrait image the design needed to at least be tested with landscape images and square images. Additionally a conversation occurred around  the use of the border on the postcard. The students agreed with us and felt that the border added class and professionalism to the postcard and it was a nice layout feature linking the front and the back of the card however the tutors felt that it made the postcards feel old fashioned rather than modern and progressive. However Karen from photography pointed out that all the postcards she received from the V&A and other such like venue all use a similar border within there design. Any to move forward we needed to test the design with different image formats and as well as different styles of images. It was also discussed about how the text will work on the back of the image will it change of portrait and landscape images for will it stay the same?

Moving Forward:

  • Test design with a landscape, portrait  and square image
  • Experiment with the orientation of copy on the back of the postcard in accordance or opposition of the orientation of the image on the reverse

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